Abstract: This study examined mobile data privacy concerns as demonstrated by the use of preventative measures for protecting privacy on mobile devices among university students and alumni. Several preventative measures were explored, including techniques for browsing the mobile web anonymously, use of mobile apps that collect or share personal or private data, use of mobile apps that connect to social accounts, such as Facebook, use of social account logins for access to mobile apps, and use of location tracking device controls. A total of 187 participants were surveyed, including undergraduates and doctoral students and alumni at a mid-Atlantic university. The study found that among the preventative data privacy measures explored, participants were not as aware of anonymous mobile web browsing techniques and also tended to use social account logins for convenient access to other mobile apps despite the risk, even though concern for explicit connections to social accounts via mobile apps was displayed.
Keywords: mobile security, data privacy, mobile security, mobile apps, Mobile Devices
Download this article: JISAR - V8 N2 Page 44.pdf
Recommended Citation: Pinchot, J., Paullet, K. (2015). Use of Preventative Measures to Protect Data Privacy on Mobile Devices. Journal of Information Systems Applied Research, 8(2) pp 44-51. http://jisar.org/2015-8/ ISSN: 1946-1836. (A preliminary version appears in The Proceedings of CONISAR 2014)